Company: Baker Hughes
Skills: Marketing
Education: Bachelors/3-5 yr Degree
Location: Houston, Texas, United States


Do you enjoy being part of a successful team?

Are you an experienced Product Marketer with a passion for Technology?

Join our Team

As a leader in the oilfield services industry, Baker Hughes offers opportunities to grow in our high-performance organization. Our leading technologies and our ability to apply them safety and effectively create value for our customers and shareholders.

Partner with the best

The Product Marketing Director partners with technology and sales organizations to develop and execute marketing plans and commercialize new product technology.

In this role, you will be responsible for:

 

  • Leading external product launches to market.
  • Partnering with product line leadership teams to align new product marketing strategies with the commercialization business case and product line objectives.
  • Participating in the product line's technology development gate reviews and serving as part of the commercialization review for go/no-go decisions for product launches.
  • Researching, defining and understanding the target markets, target customer personas, and the overall market landscape.
  • Creating, planning, and executing campaigns for individual products, product lines, horizontal offerings, and OFS-focused business.
  • Developing compelling messaging and value propositions to position technology to speak to the customer needs and impact the customer decision-making.
  • Tracking product commercialization key performance indicators (KPIs) and adjusting post-launch marketing activities as needed to drive results.


Fuel your passion

To be successful in this role you will:

 

  • Have a Bachelor's degree in marketing, business, or a related field. Master's degree preferred.
  • Have demonstrable business-to-business marketing experience in a technical engineering field.
  • Possess a working knowledge of oil and gas upstream markets, technology and drivers.
  • Have a clear understanding of Business-to-Business value chains and client drivers.
  • Be adept at storytelling in written, digital and visual storytelling formats.
  • Have a clear understanding of metrics, with the ability to effectively analyze and deploy internal product data for external marketing purposes.

Desired Characteristics

 

  • The ideal candidate will embody the following strengths:
  • Proactive and collaborative team player
  • Outstanding team leadership skills
  • Creativity in design ideas and in problem solving
  • Effective planning and project management skills
  • Analytical mindset
  • Meticulous attention to detail
  • Exceptional oral and written communication skills
  • Ability to engage effectively with all levels of the organization, cross-functional teams and to influence stakeholders


Work in a way that works for you

We recognize that everyone is different and that the way in which people want to work and deliver at their best is different for everyone too. In this role, we can offer the following flexible working patterns:

  • Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive


Working with us

Our people are at the heart of what we do at Baker Hughes. We know we are better when all of our people are developed, engaged and able to bring their whole authentic selves to work. We invest in the health and well-being of our workforce, train and reward talent and develop leaders at all levels to bring out the best in each other.

Working for you

Our inventions have revolutionized energy for over a century. But to keep going forward tomorrow, we know we have to push the boundaries today. We prioritize rewarding those who embrace change with a package that reflects how much we value their input. Join us, and you can expect:

 

  • Contemporary work-life balance policies and wellbeing activities
  • Comprehensive private medical care options
  • Safety net of life insurance and disability programs
  • Tailored financial programs
  • Additional elected or voluntary benefits


About Us

With operations in over 120 countries, we provide better solutions for our customers and richer opportunities for our people. As a leading partner to the energy industry, we're committed to achieving net-zero carbon emissions by 2050 and we're always looking for the right people to help us get there. People who are as passionate as we are about making energy safer, cleaner and more efficient.

Join Us

Are you seeking an opportunity to make a real difference in a company with a global reach and exciting services and clients? Come join us and grow with a team of people who will energize and inspire you!

As part of our commitment to the health and safety of our employees, customers and the communities in which we operate, this role requires full vaccination for COVID-19 prior to beginning work.

About Us:
With operations in over 120 countries, we provide better solutions for our customers and richer opportunities for our people. As a leading partner to the energy industry, we're committed to achieving net-zero carbon emissions by 2050 and we're always looking for the right people to help us get there. People who are as passionate as we are about making energy safer, cleaner and more efficient.

Join Us:
Are you seeking an opportunity to make a real difference in a company that values innovation and progress? Join us and become part of a team of people who will challenge and inspire you! Let's come together and take energy forward.

Baker Hughes Company is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.