Oil & Gas UK announced Tuesday the launch of a UK-wide campaign, called "Energising the Nation's Future", designed to improve awareness and understanding of the oil and gas industry and better map its contribution to the UK.
The campaign follows the UK government's publication in March of its Oil and Gas Industrial Strategy, which outlined the government's plans to secure investment and create jobs.
Through a series of events and activities over the next few months, Oil & Gas UK plans to demonstrate the central role played by the oil and gas sector through innovation, jobs creation and its economic contribution – both direct and indirect.
The first step in the campaign is to build a new picture of the industry's UK-wide network of skilled workers and celebrate the breadth of the supply chain supported by the sector, the organization said.
Oil & Gas UK Chief Executive Malcolm Webb commented in a statement:
"The oil and gas sector is the single largest industrial contributor to the UK economy. However, as an industry, we have perhaps not consistently engaged and explained the role that we play. The UK Government's recent Oil and Gas Industrial Strategy brought deserved recognition to our industry and the capabilities of our world-class supply chain. Nevertheless, the sector is still laboring under several misconceptions about our reach and relevance and we need to improve awareness and recognition of the important value we add to people’s lives."
UK Secretary of State for Business Vince Cable added:
"This campaign is just the start. Over the coming months we will raise awareness of the industry and illustrate its importance to the UK economy as part of our oil and gas industrial sector strategy.
"The sector generates almost [41.9 billion] £27 billion in revenue alone and its extensive supply chain will be a strategic resource for the UK for many decades to come. This is an expanding industry and by working together we will be able to help create more jobs, attract the best talent and celebrate the breadth of the sector."
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